About: I am specialized in Content organization - defining Content specifications and help with the overall strategic content approach.
Hi, I am Kay
If you are considering to get your Company Content more strategic, organized, data based, planned and managed properly - you definitely might want to get in touch with me. I only focus on creating an efficient and result oriented Content setup for your company. It is all about more Leads, Conversion & Sales.
Let´s take care of your Content now.

I get your company content in line with your business goals
Content should always have a goal. Also it needs to be data driven and consumer centric.
I can help you to get rid of content chaos and organize it
Chaotic Content production is a main reasons for non-performing online businesses.
I give your company content an strategic approach
Content in any online business needs to be strategic. Otherwise you just create stuff.
3 good reasons working with me
Services
Strategic Content Consulting, Content Strategy, Content Management, Content Performance Optimization, Content Organization, Content Evaluation & Content Marketing
Selected Clients & Stakeholder
- Deutsche Telekom
- Foot Locker
- Allianz
- Lufthansa
- adidas
- Nike
- Lacoste
- McFit
- Fred Perry
- Canon
- FIAT
- FC Bayern München
- Siegwerk
- WEKA
- Converse
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And many others

Why you might like to work with me:
I can bring your Content in line with your business goals, round out the capability of your team, or provide some extra horsepower
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You work with a Freelancer, not an agency. So, no overhead
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No long term contracts (only on request)
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Transparency & Education in strategies & methods
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20 years expertise as a freelancer in Content & Marketing
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I focus on growth, leads, conversion and sales
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Analytic, data driven, result orientated
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Rare combination of tech-, content- and marketing skills
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Very fast response times & Jargon free communication
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I lead and oversee a network of international top-notch freelancers
Experience
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B2B & B2C Content & Marketing strategies
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Corporate communications
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Online marketing. Content Performance optimization
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Content organization, Content management
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Content strategy, Content leadership, Content evaluation
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Project Management, Editorial- & Stakeholder Management
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Affiliate Marketing organic, non organic
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Data Analysis processes, keyword analysis & site management
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Leading & Coordinating Content Teams & Freelancers
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Working for numerous Agencies
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SEO - on page/off page (ahrefs, SemRush Moz, authoritas etc)
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CMS (wordpress, Joomla, Drupal, CoreMedia etc)
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PR-/Marketing- & Brand copywriter for agencies/companies
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Corporate Publishing / full magazine production print/online
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Journalist-background with several hundred publications
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Content & Marketing Agency founder/lead with 12 people
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Speaker for "Corporate Publishing", German Press Academy
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Sociology (social psychology), University of Wuppertal, Germany
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Since 2015 in Malta working for several iGaming and Affiliate companies
For whom I work.
Content, Marketing, Strategy, Performance